Meet Flushed Lip Stain and SoftLine Lip Liner
Meet Flushed Lip Stain and SoftLine Lip Liner, two new lip essentials designed for effortless application and comfortable wear. Mix and match to create a soft, sculpted look that stays put from morning to night.
Meet Flushed Lip Stain
12-hour, buildable color with a lightweight, non-drying feel.
Flushed Lip Stain delivers a wash of color that blends into lips for a soft, lived-in look. The lightweight formula is made to feel comfortable—never drying.
What makes Flushed Lip Stain special
- Lightweight, hydrating feel
- Buildable color payoff
- Soft, natural-looking finish
- Easy-to-use applicator
- 12-hour, transfer-proof wear
- Does not feather
Formula highlights
- Ink-Dye Technology blends water-based dyes with a quick dry base to lock in weightless color that looks vibrant yet natural on the lips.
- Aloe Vera supports lip barrier health, helping to keep lips soft and prevent dryness.
- Panthenol helps lips stay hydrated, boosts shine and softness and improves barrier function.
Flushed Lip Stain wears comfortably and leaves your lips with a soft, flushed tint that enhances your lip tone.
Meet SoftLine Lip Liner
A creamy, long-lasting formula that creates an effortlessly natural look.
SoftLine Lip Liner glides on and blends easily for a natural-looking finish. The formula is made to feel comfortable and hydrating, while defining and shaping the lips.
Why you’ll love SoftLine Lip Liner
- Designed for smooth, even application
- Glides on effortlessly
- Blends and contours easily
- Creamy, non-drying texture
- Can be used to line, fill or softly contour lips
- Made to pair with your favorite Lip Butter Balm
Formula highlights
- Hyaluronic Filling Spheres provide an effortless, tug-free glide while leaving lips smooth, nourished and naturally fuller-looking with enhanced definition.
- Coconut and Jojoba Oils deliver lightweight nourishment, helping to soften lips and lock in moisture.
- Carnauba and Candelilla Waxes help create precise, seamless lines while delivering rich, even color that wears comfortably, resists feathering and is waterproof for long-lasting wear.
SoftLine Lip Liner enhances the look of lips while maintaining a natural finish. Wear alone for a soft, matte look or layer under other lip products.

The Perfect Pair
A buildable wash of stain meets precise definition. Layer SoftLine Lip Liner with Flushed Lip Stain for softly sculpted lips that stay put all day.
How to use together
- Apply Flushed Lip Stain to lips
- Press lips together to blend
- Apply SoftLine Lip Liner to outline lips
- Blend gently toward the center
- Finish with Lip Butter Balm
Designed for Comfortable Wear
Both SoftLine Lip Liner and Flushed Lip Stain are made with comfort in mind. The formulas are designed to feel lightweight and hydrating on the lips.
Easy, Everyday Lip Looks
These effortless lip essentials fit seamlessly into your everyday routine.
Try these simple looks
- Tinted: Flushed Lip Stain worn alone
- Defined: SoftLine Lip Liner blended across lips
- Sculpted: SoftLine Lip Liner paired with Flushed Lip Stain
Your New Favorite Lip Combo
Stain, sculpt, shine.
SoftLine Lip Liner and Flushed Lip Stain create an effortlessly sculpted lip look that lasts—while remaining effortless and easy to apply wherever you are.
The lip combos are endless…


















